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The Sydney Roosters is a professional rugby league football club based in the Eastern Suburbs of Sydney, Australia. The club competes in the National Rugby Leagueand is one of the most successful clubs in Australian rugby league history, having won twelve New South Wales Rugby League and National Rugby League titles, and several other competitions. Only the South Sydney Rabbitohs and the St. George Dragons have won more premierships. The club holds the record for the longest winning streak, and the second greatest margin of victory in Australian rugby league history. The Roosters is the only team to have played in each and every season at the elite level.
The club was founded in 1908 in Paddington, Sydney, under the name Eastern Suburbs; in 1995 the name was changed to the Sydney City Roosters and, in 2000, to simply the Sydney Roosters. The Bondi Junction and Moore Park-based Roosters have a long-standing and fierce rivalry with other Sydney-based clubs, especially the Rabbitohs, a fellow foundation club based in neighbouring Redfern.
The Eastern Suburbs District Rugby League Football Club was formed on 24 January 1908  after it was decided that the district should enter a team in the newly formed New South Wales Rugby Football League. Unofficially nicknamed the "Tricolours" due to the their red, white and blue playing strip, Eastern Suburbs won its first match, defeating Newtown 32–16 at Wentworth Oval on 20 April 1908. In 1913, they became the first club to win three consecutive premierships;[3][7][8] the lineups during this period included the likes of Dally Messenger, Harry "Jersey" Flegg and Sandy Pearce, all regarded as all-time rugby league greats. However, the club rapidly declined and failed to win the premiership for the next nine seasons. 
Eastern Suburbs missed the finals once from 1926 to 1942, and in that time won four titles and the minor premiership on seven occasions. During this period, Dave Brown set several point-scoring records that still stand. In 1935, the team lost just one game, and recorded the highest winning margin in their history, an 87–7 (106–8 in modern scoring) victory over Canterbury. In 1936, Eastern Suburbs became one of five teams in premiership history to remain undefeated for an entire season, a feat they repeated the following year. They are the only club to remain unbeaten for two consecutive seasons. 
Despite claiming the premiership in 1945, Eastern Suburbs failed to make the finals for the following seven seasons. Arunners-up finish in 1960 was the closest the club came to claiming the premiership during this era. Eastern Suburbs were soundly defeated 31–6 in the grand final that year, by the famous record-beating St George outfit. In 1966, the club fell to new depths and was winless for the first time in its history. It was also the last occasion in which the Roosters won thewooden spoon. It ended a poor run for Eastern Suburbs; from 1963 to 1966, they won 8 of 72 matches, finishing second to last in 1964 and last in the other three years. The club underwent a renaissance in 1967 after appointing Jack Gibson as coach (1967–68), and introducing a new emblem on the playing jerseys, the rooster. 
From 1972 to 1982, the Roosters won four minor premierships and played in four grand finals, winning two consecutively. Gibson, now dubbed as "Super Coach", returned to lead the team from 1974 to 1976. In 1974 and 1975, the team won 39 of 44 matches, both minor premierships, and both grand finals and set a premiership record of 19 consecutive wins. The 38–0 grand final victory in 1975 against St George was the largest margin in a first grade grand final, and the record stood for 33 years until superseded by Manly's 40–nil win over the Melbourne Storm in 2008. With lineups including Mark Harris, Elwyn Walters, John Brass, Bill Mullins, Russell Fairfax, Johnny Mayes, John Peard, Ron Coote, Ian Schubert and captain Arthur Beetson, the Centenary of Rugby League panel considered the Roosters of 1974 and 1975 to be among the greatest club teams of all time. 
Between 1984 and 1995, the Roosters reached the semi-finals once, and became known to critics as the "transit lounge", due to the high frequency of player purchases and releases. The club came close to reaching the premiership in 1987 under coach and favourite son Beetson, being defeated by eventual premiers Manly in a "bruising" major semi-final, 10–6. 
As the Super League war built up in the mid-1990s, the Roosters recruited high profile coach Phil Gould and star five-eighth Brad Fittler, both from the Penrith Panthers. This helped to quickly send the Roosters back to the upper end of the ladder. Fittler's presence proved invaluable; during his reign, the Roosters competed in four grand finals in five years. In 2002, the club captured their 12th premiership—their first in 27 years—defeating minor premiers the New Zealand Warriors 30–8 in the grand final. 
In the 2003 grand final against the Penrith Panthers, the Roosters lost 18–6 in their heaviest defeat for the year. A decisive moment occurred midway through the second half: with the score tied at 6– Roosters winger Todd Byrne made a clear break down the sideline and looked set to score a try before being chased down and tackled into touch by Penrith lock forward, Scott Sattler. From then on, the momentum of the game was with Penrith. The Roosters' most recent grand final appearance was in 2004, when they ceded a 13–6 half-time lead to be defeated by the Bulldogs 16–13. The match was captain Fittler's last for the team. 
In 2007, the Roosters became the first club to play 100 seasons of first grade rugby league; they were the only outfit to play in each season since the competition's inception in 1908. They appointed Chris Anderson as coach for 2007 and 2008 following two relatively unsuccessful years under Ricky Stuart. On 9 July 2007, Anderson resigned after a 56–0 loss to the Manly-Warringah Sea Eagles. Assistant Coach Fittler acted as the caretaker for the remainder of the 2007 season, before being appointed in August to the top job for two years. 

Emblems and Colours

Eastern Suburbs did not traditionally sport a crest on their jerseys in the first half of the 20th century. Other clubs occasionally sported simple designs on their strip; however, this was not seen consistently on all jerseys until the 1950s and 1960s. In 1967, the club introduced the first logo, displaying the motto "Easts to Win", following a winless season. The crest also incorporated a rooster or cockerel in the design; one source suggested that this choice of mascot followed after the Roosters' jersey design was inspired by the French national team's jersey. Given that the French team's mascot was affectionately known to supporters as le coq, "the rooster", connections have been made as to the choosing of a rooster for Eastern Suburbs' mascot. 
In 1978, the motto was replaced with the team's name, "Eastern Suburbs". This name was kept until 1994, when the club changed its playing name to the "Sydney City Roosters" for the start of the 1995 season to expand the club's widening fan base. In 2000, the club changed its name to the "Sydney Roosters".
Although marketing names have changed, the Roosters are still registered with the National Rugby League competition as the Eastern Suburbs District Rugby League Football Club. 
Red, white and blue have been the colours of every jersey design in the club's history; however, the jersey design has undergone several alterations. The jersey worn in the first premiership season consisted of several hoops; red stripes dominated over consecutive smaller white and blue stripes. Although the width and the order of these stripes have changed, the basic design has always been maintained.
During World War II, the design of the jersey was modified because the dye used to colour jerseys was needed for the war effort. This saw Eastern Suburbs playing in different colours and an altered design. Instead of using the traditional hoops, the side used a sky-blue based jersey and a red and white V-strip around the collar. This is the only noted time in the club's history where the traditional deep blue, red and white combination was absent from the jersey. After the war, the V-strip design reverted to the original blue that had been present in the original jerseys, and the single red and white stripes around the shirt's chest were incorporated with a single white stripe surrounded by a red stripe on either side. This jersey appeared in the 1950s and remains the team's base design. 
Facing design clashes with other teams in the 1990s, the club adopted a jersey with a similar design to what became known as the "away jersey", replacing the blue backing with white, and the outer red stripe with blue. As the club entered the new century, the team began to wear a "foundation jersey".

Although the design differs slightly from the jersey worn in the inaugural 1908 season, it did feature the traditional horizontal striped-design. This jersey is normally worn when the Sydney Roosters face traditional rivals, such as the South Sydney Rabbitohs, or on special occasions such as Anzac Day when the team meets the St George Illawarra Dragons, the product of a team partly formed by the St. George Dragons.

Source: Wikipedia

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